Archive for the ‘Articles’ Category

Links from Payment Methods Presentation

Below are the links (and slides!) from Eve Bodeux’s presentation at the American Translators Association 51st Annual Conference in Denver, …

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Book recommendations: cross-cultural communication for global bussiness

After our recent Twitter chat on Intercultural Communications in International Business that was part of the International Business Topics Chats …

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International Business Topics: Chat #1

Intercultural Communications in International Business On October 6, 2010, Eve Bodeux of Bodeux International (Twitter name: @ebodeux) and Becky DeStigter …

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Key Advantages of Professional Translation

I asked professional English to Swedish translator Tess Whitty to summarize a previous article she had written on the key …

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Tips for Presenting at American Translators Association Conferences

Several first-time presenters have asked for some tips on presenting at the ATA conference so I thought I’d write a …

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Links from Vendor Managment Seminar Presentation

This post contains links for attendees at my presentation “Vendors &You: A Positive Partnership from the Start” at the recent …

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Localization Digs Deep: Kit Kat Bars in Japan

I came across another example of the “localization” of food products. National Public Radio broadcast a piece on how the …

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Transcreation Defined

Transcreation is a new buzz word in the localization business. However, the idea behind this term has been around for …

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Potato Chips: A Localization Case Study

Returning from a recent trip to France, I purchased a bag of Lay’s potato chips at the airport in Paris …

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Using a reseller for localization?

Software companies often approach the localization of their product by asking their international resellers to take charge of adapting their …

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