Cris Silva, owner of ALL in Portuguese, discusses transcreation—what it is and why it’s important. Get a quick introduction about …

Transcreation is a new buzz word in the localization business. However, the idea behind this term has been around for …

Returning from a recent trip to France, I purchased a bag of Lay’s potato chips at the airport in Paris …

Adam Asnes, CEO of Lingoport, discusses internationalization — what it is and why it’s important. Get a quick introduction as …